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1. 1. Mr.pedro | July 3rd, 2008 at 7:14 pm

   Nice….

2. 2. attrogg | July 3rd, 2008 at 7:23 pm

   it’s definitely an evolution of the existing design and not a completely new language. it has that line that’s on the side of all the new bmw designs, running from front to end - everything below that line seems to be bloated, perhaps giving the design a more substantial base (and implied massiveness, perhaps justifying the bloated price tag). the new taillights seem a bit big, but i think don’t think they’re disproportional.
   when viewing the car from the side, though, i notice that the mass above that line (the cabin) seems to be pushed back a bit too far. maybe it gives a more sporty appearance, but it just seems to be a bit awkward when viewing from the front corners.
   all in all, i think it’s a good move forward. the design language seems more mature and less maverick-ish than the previous one.

3. 3. kwt23 | July 3rd, 2008 at 7:52 pm

   Better than previous models, truth is though that Audi currently has the best designs (between german cars: mercedes, BMW, Audi).

4. 4. Holla | July 3rd, 2008 at 8:02 pm

   looks like a 5 series. The non-M cars are so boring.

5. 5. Frankom | July 3rd, 2008 at 10:18 pm

   :: Okay guess what ! i was googling few minutes ago (bmw 7 series 2009) and suddenly you are posting it hehehe :) Thanks dude ;)

6. 6. fadibou | July 3rd, 2008 at 10:24 pm

   its like LS 460 with a face lift, what is wrong with BMW design, did they employ a japo for the job ?

7. 7. choowies | July 4th, 2008 at 1:07 am

   its smaller !! more sporti!!

8. 8. Armani Exchanger | July 4th, 2008 at 1:42 am

   You have an amazing i catch … about the rear similarity with the Lexus LS ;)

9. 9. suspic | July 4th, 2008 at 5:12 am

   Even the exhaust’s the same as the Lexus. The previous models’ exhaust pipes were hidden.

10. 10. Mathai | July 4th, 2008 at 8:40 am

    thank god Chris Bangle has decided to change that horrible double level boot design ! or has he left BMW design ? :D

11. 11. Mark | July 4th, 2008 at 10:22 am

    he got promoted so hes not as hands on anymore. i really liked the old design, at least the car had character.

12. 12. FaDy | July 4th, 2008 at 10:45 am

    wayy prefer the old model,, it was BIG, BULGY, scary,, too bad they had to feminize it up and make it more jap like.. wasnt it that lexus used to do the copying ,, whats happening to bmw?!!

13. 13. Holla | July 4th, 2008 at 3:46 pm

    mathai that boot design was awesome and it was very unique to the 6 and 7 series.

14. 14. Meshooo | July 4th, 2008 at 5:09 pm

    I will wait until I see it live to decde…..pictures don’t always give a product it’s due justice

15. 15. John | July 10th, 2008 at 9:23 am

    The 02-05 then the facelifted 06-08 will be very missed but its time to move on , it looks great but too much like a lexus from the rear . GIve it another chance however the front is very masculine and looks like a true BMW …

16. 16. Guillermo | August 7th, 2008 at 11:36 am

    I hope this is a freaking joke! At least the previous version of the 7 were ground breaking design that many car companies followed. This new 7 looks like it was conceive at their Japanese design studios. Nothing wrong with that but, BMW as an independent company that never follows has gone on the Japanese foot steps. This looks like a Lexus LS. They’ve taken out the gear shifter out of the steering wheel, that was one of the best features about this car. Clearly the new 7 is a copy of something that is is a copy of a great line of cars that BMW used to be. I had a ‘04 7, now a have ‘08 7. This are great looking amassing cars. Going by this pictures I’ll never get this car. This is a boring car with no sense of identity or personality, blaaah. Where are the cojones of that grown breaking company BMW used to be…

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