IKEA: The Lamp
It’s really funny how you start feeling sad for the lamp. [YouTube]
Dec 19, 2009

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Mark and Nat, a married couple who are living in Kuwait. Mark is a creative director at an ad agency while Nat runs her own design studio called Push+Pull.
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I feel so stupid!
Great. Another thing to add to the pile of un-biodegradable waste filling holes in the planet.
lol i have a room full of junk for having such feelings for my old belongings!
us and our emotions…
We had to analyze that Ad during our international marketing class. We ended up writing a two page analysis. Very interesting! :)