Comments on: Bluetooth Advertising

By: Edwin H. Aque

Edwin H. Aque — Sat, 22 Sep 2007 03:25:10 +0000

Hi! i was in Kuwait 4 years ago and that was being given a huge consideration back then in Al Shaya retail store. We the mangement team did it manually to get inside the parameters of potential customers. Quite an effort for our competition initiative!

By: nik simms

nik simms — Fri, 27 Oct 2006 15:49:49 +0000

We have been using Bluetooth Advertising for 18 months now, with trials going on all over the UK. Currently we are setting up City networks in public places, these networks are controlled either via GPRS or Wifi and soon to be managed over WiMAX.
http://www.bluetooth-advertising.co.uk

By: Tiso

Tiso — Thu, 26 Oct 2006 00:09:14 +0000

I think it is a great idea from sultan center, they have lots of new ideas and are always expanding, i have heard that they have a new printing and advertising company, think its called Sultan printing industries, in dajeej
anyway its what we need in kuwait, we need to come close to what Dubai is doing.

By: About Bluetooth Advertising in Kuwait at 2:48AM [The B-Sides]

About Bluetooth Advertising in Kuwait at 2:48AM [The B-Sides] — Tue, 25 Apr 2006 06:07:57 +0000

[...] The other day I posted about bluetooth advertising and how if you are shopping in Sultan Center you can now receive ads on your phone. I like many of you had some concerns regarding this service and how easily it can turn into spam. Well someone from the company responsible for this bluetooth advertising commented the following: Hi, I’ve been following your conversations regarding bluetooth. My company is actually implementing these bluetooth services in Kuwait and I’m always interested to hear what people have to say about it. I agree with everyone that spam is a major problem which is why when we put our network together we were sure to set non-spam parameters. If you reject the message once, you shouldn’t receive another request for at least a week. Also, no matter which location you go into, you shouldn’t receive more than 3 messages in a week. If this is not the case in any particular location it’s probably because we are doing testing and optimization. Within the next few months we hope to bring a number of services that you would actually find useful, so bear with us. I think you’ll be impressed. [...]

By: Raj

Raj — Mon, 24 Apr 2006 15:40:45 +0000

Hi, I’ve been following your conversations regarding bluetooth. My company is actually implementing these bluetooth services in Kuwait and I’m always interested to hear what people have to say about it. I agree with everyone that spam is a major problem which is why when we put our network together we were sure to set non-spam parameters. If you reject the message once, you shouldn’t receive another request for at least a week. Also, no matter which location you go into, you shouldn’t receive more than 3 messages in a week. If this is not the case in any particular location it’s probably because we are doing testing and optimization. Within the next few months we hope to bring a number of services that you would actually find useful, so bear with us. I think you’ll be impressed.

By: holla

holla — Sat, 22 Apr 2006 13:35:31 +0000

marzouq you drive a manual? wow. do your feet hurt after being in the traffic jams and stoplights while never being able to shift past 3rd? i would hate to drive manual here even though it’s a lot more fun.

By: rampurple

rampurple — Sat, 22 Apr 2006 09:37:35 +0000

this is a new media in kuwait. u will find bluetooth spam at supermarkets, malls, and in-stores.

it’s a great idea if used the right way and ridiculous if used the wrong way. Right now most of the stuff u receive are companies testing out this media.

By: Marzouq

Marzouq — Sat, 22 Apr 2006 06:37:30 +0000

Driving a manual I have to use a headset! The turns are a bit difficult while switching gears and answering the phone. And yes I can talk and drive at the same time! Thats why my bluetooth is on! But I would hate this type of spamming!

By: Carlsb3rg

Carlsb3rg — Fri, 21 Apr 2006 22:48:58 +0000

Heh I used bluetooth to advertise a college campaign two years ago.

Sakta, that’s one ad, imagine if 20 were coming your way.

By: mishref

mishref — Fri, 21 Apr 2006 20:17:10 +0000

my bluetooth is always off and I only use it to sync with my imac. I guess few years from now I will try to get the most basic phone to avoid this kind of spam and a PDA for organizing stuff

By: DesertRose

DesertRose — Fri, 21 Apr 2006 19:25:02 +0000

Holla… Kuwait has cleaned you dirty scum bag.

By: Sakta

Sakta — Fri, 21 Apr 2006 18:18:39 +0000

I personally think its cool, i dont mind getting ads via bluetooth ;) and if i had a buisness i would consider doing that myself ;)

By: holla

holla — Fri, 21 Apr 2006 17:13:22 +0000

this only works bc most ppl here are BT losers that always have it on to use their stupid headsets or to msg other gays with female names. it’s a new form of spam that is perfect for kuwait.

By: Entrepreneur

Entrepreneur — Fri, 21 Apr 2006 16:01:20 +0000

Wait until 3G comes online… supports more sophisticated information sharing (primarily due to larger bandwidth and new protocols). They should be able to pinpoint you. Should you have a public profile on your phone, they could technically send you targetted and customised adverts that their system believes is most suited to your profile - based on interests, tastes, age, etc…

smart stuff, the information age is upon us

By: Vineeth Menon

Vineeth Menon — Fri, 21 Apr 2006 15:54:04 +0000

hmmm….. interesting…

but, i gotta say… Sultan is doin really fancy stuffs… Not just sultan center, but all the other companies of the owners … like public warehouse, etc…