Comments on: New Burgan Bank Logo

By: abdullah

abdullah — Thu, 24 Apr 2008 00:39:20 +0000

Well, the new logo of burgan bank is B but in arabic. i know it sound silly
but take a close look & u will se it`s baa`a.

By: New Ahli Bank Logo

New Ahli Bank Logo — Sun, 10 Feb 2008 12:16:09 +0000

[...] I thought the Burgan Bank logo was bad but the new ABK logo is even worse. Where do I start? First the typography, why is the letter “a” in lowercase while “BK” in uppercase? The Arabic and English types also don’t match, I think the English should have been based on the Arabic one and both should have at least been the same weight. Currently the English type is too heavy compared to the Arabic while in the old logo they were more equally balanced. The new icon also looks very generic and flat compared to the old one. The new icon is simply a square box while the older one had a more interesting shape to it. I am sure they changed the logo because they wanted something that looks more modern which has actually worked in this case but thats the only thing that worked. I would have posted about this logo Friday when I first saw the billboards on the Gulf Road but I couldn’t get a hold of the new logo since their website up until now hasn’t been updated. I had to get the logo from Fonzy’s blog who has also posted about the new logo. If anyone knows the name of the branding agency behind the new logo please post it in the comments. Print Email Feb 10, 2008 [...]

By: Moey

Moey — Tue, 22 Jan 2008 21:18:33 +0000

the ugly campaign is doneby Memac

By: Fonzy

Fonzy — Sun, 09 Dec 2007 06:41:42 +0000

looking at the logo again, it looks like the B letter in arabic.

By: Mark

Mark — Sat, 08 Dec 2007 08:30:18 +0000

Nicholas thanks for appreciating everyones opinions here.

Out of the three banks you mentioned I would have to say my favorite is the BBK identity. I’ve already posted about it before:

http://www.248am.com/mark/kuwait/bbk-new-identity/
http://www.248am.com/mark/design/bbk-logo/

By: Nicholas

Nicholas — Sat, 08 Dec 2007 00:49:54 +0000

The new brand for Burgan Bank employs a ring, symbolising partnership and trust as a brand essence. The symbol reflects the new attitude of the bank in aspiring to become the preferred financial partner… The ring transforms to an Arabic ‘Baa’ and the sun dot emphasises a strength of commitment to Arabic customers and to the region. The old English ‘B’ lacked geographic relevance and had very little by way of brand value standing behind it.
You guessed it. We designed it, responsible as part of a team that also created the new branches and interiors. We are an agency in Bahrain, working in association with a London based architecture firm.
We designed the new BBK identity and Commercialbank of Qatar as well.
Glad to see our work is so talked about !

By: Ali

Ali — Fri, 07 Dec 2007 20:00:08 +0000

cool logo .. very nice to use arabic font ;)

By: the reclusive rock star

the reclusive rock star — Fri, 07 Dec 2007 15:14:04 +0000

Change is always good, even if it is cosmetic and superficial. Also, it could be argued what does it matter if you have a great livery but a lousy product i.e. customer service. Kuwait Airways is a classic case in point.

By: Dina

Dina — Fri, 07 Dec 2007 13:20:20 +0000

…
its not so bad imo. i keep staring at it and trying to figure out y you ppl hate it so much but i cant; its an ok logo and much better than the bulky gradient B with the white sun.
and if the new logo is actually a “ba” i find it very cool. its nice to see arabic brands or wtever try to go back to our original language.
geez. chill out.

By: Mark

Mark — Fri, 07 Dec 2007 09:06:30 +0000

Talal, the english typeface isn’t a generic windows font.

By: Talal

Talal — Fri, 07 Dec 2007 09:03:04 +0000

The (English) font is probably the generic-est part of this totally forgettable identity. I think I had it on Windows 98 and used it for a high school project of something. Yuck. But it’s at least consistent with all the shit identities that seem to be standard in the Gulf.

By: jojo

jojo — Fri, 07 Dec 2007 07:00:00 +0000

Like it ,hate it ,,,at the end of the day it’s just a logo.What will enhance it & keep it in mind of the customers is the service they get !! Good service ,,,,good logo,,, ,,s..t service….s..t logo.

By: TanGo

TanGo — Fri, 07 Dec 2007 06:39:29 +0000

Mark,
where could we see a sample of your work!

By: Pateriot

Pateriot — Fri, 07 Dec 2007 06:14:27 +0000

Guys…the logo is a copycat from a Mall in Beirut… Million of KDs are wasted

By: Moey

Moey — Fri, 07 Dec 2007 01:21:16 +0000

I think it is just not A class, disgusting… cheap ass 3D effect